Clik here to view.
Avoid the data dilemma? Digital Media has “been there, done that.”
This past weekend I saw a commercial from a major US mobile phone carrier which used a tagline that was something along the lines of “avoid the data dilemma.” I know that they were talking about...
View ArticleClik here to view.
Infographic: Managing the Big Flood of Big Data in Digital Marketing
Today’s rapidly growing flood of big data represents immense opportunity for forward-thinking marketers. But to fully leverage the potential that exists within these massive streams of structured and...
View ArticleVideo Deep Dive: Real Time Bidding and Data Driven Advertising
There’s a been a lot of talk in the office this week with industry analysts, ad agency teams and other key players about IBM‘s work with MediaMath. The discussions have centered around the best of...
View ArticleVideo Post: Overcoming Complex Big Data Challenges
All too often, organizations must make a choice between data volume and analytic complexity. The infrastructure based on traditional database technologies easily gets overextended keeping up with the...
View Article
